Email marketing has two enormous benefits: It is the most cost-effective way to broadcast your message, and it delivers almost instantaneous results. Thanks to its affordability, it can act as a proving ground for offers you can later use for direct mail campaigns. We’ll use our expertise to maximize your open rates and click-throughs by creating a strong call-to-action and by crafting a compelling subject line that won’t trip company spam filters.
ALL
PACKAGES INCLUDE:
Concept development
HTML email programming
Copywriting
Proofs for your approval
Custom email design
Testing
BEST USED FOR:
HTML emails are effective
in contacting large numbers of clients and prospects.
Two of their main benefits are the ability to drive
web traffic, and to capture accurate data on their
effectiveness. By including images and links (this
is where the HTML comes in) a person can click on
these to be redirected to your website, where statistics
can be gathered.
MARKETING TIP:
Set aside a specific website
address to accurately track ‘click through’
(people that follow the links in your email to get
to your website). This page can be a simple redirect
to another page in your site with the offer/information,
or it can be the offer/information page itself.
An example would be www.mywebsite.com/marketingoffer.
DETAILS:
HTML email pricing includes
concept, copy (up to 500 words per page), design
and delivery of final files to client. Judo does
not provide email delivery services.
For details on our email partners contact
your product specialist. All orders
require a 50% deposit and final payment at approval
of proofs. For pricing on site maintenance and ongoing
updates call 1-866-905-2410 for complete details.
Web Design
Concept development